MidWest Specialty

Marketing for the Specialty Food Industry

Coming Soon! A new specialty food broker for the Midwest, MW Specialty will be covering retail and food service sales channels. Additionally, MWS has a nationwide brokerage system to bring your product from idea, to retailer, to chef. Contact Theresa Cool at tcool@mwspecialty.com. 630.621.2070 

Working directly with our client-partners in all phases of specialty food sales, marketing & logistics to achieve comprehensive program development, implementation & successful execution. Services that we offer:

Sales - Regional & National:
One Team - One Strategy Sales & Marketing Programs

  • Access & Sales to all Major US Markets. Sales Channels Include Local Specialty & Major National Chains, Food Service Venues, Distributors, Co-packers & Manufacturing Facilities
  • Results-driven Sales Performance Directives & Metrics
  • Multi-Market National Distribution Network
  • International Sales & Marketing for U.S. Specialty Export
  • Product Category Management
  • Costing/Pricing Consultation
  • Business Growth & Profitability Analysis
  • Sales & Trend Forecasting

Marketing: 

  • Targeted Strategy & Goals to Meet Clients Growth Target
  • Marketing Management 
  • Consultation on Branding, Product Attributes, Packaging & POS Material 
  • Conduct Product Trainings, Coordinate In-store Events & Demos 
  • Promotional Planning & Budgeting 
  • Planning & Building Tailored Programs for Product Launch & Growth 
  • Budget & P/L Reporting & Analysis 
  • Create & Maintain Promotional Calendar

Logistics: 

  • Order Processing & Management 
  • Operational & Administrative Infrastructure Systems to Support Brand Sales & Marketing Programs
  • Distributor Management
  • Investment Sourcing & Value Assessment Consultation 
  • Freight Consultation & Cold-storage Management 
  • Sourcing of Co-packing & Manufacturing Facilities